Since its launch in 2010, Instagram has become a part of everyday life. You may have also noticed the increase in brands who've formed a presence on the platform. But is Instagram deserving their time, and should your business also be on the platform? The answer is yes, and we at BeeBug, with our services, consulting, and digital marketing expertise, can show you how. This platform is so big that Instagram sees over one billion active monthly users and 500 million daily Instagram Stories. Instagram is the second most accessed network after Facebook. Users browse for an average of 53 minutes per day.
We, through our services, ensure increase website traffic, generate leads, increase awareness, followers, engagement by offering various ways to use Instagram for marketing, which can be split into two main sections: Paid plans like advertising and influencer marketing Unpaid tactics like producing organic content, such as posts, Instagram Stories, and comments, as well as joining with other users’ content
Typical business purposes for small businesses, accounting, real estate, e-commerce, education, professional services, startups might include:
We will also be supporting you with the “algorithm,” which is a widely misunderstood term. You don’t require to be a master of the Instagram algorithm, but a basic knowledge of it can help you achieve your goals faster and with fewer headaches. While some marketers believe that the Instagram algorithm is their arch enemy, it’s a friend. That’s because its final goal – like every other online algorithm – is to deliver relevant, entertaining, and appealing content to each user, no spammy posts or comments, and no content just for the sake of building something. Be thoughtful and strategic while constantly asking what your audience wants and how you can serve them through your efforts.
Instagram Marketing strategies we will employ:
Organic Content: Organic content is an umbrella phrase that describes any unpaid content you post, like photos, videos, and Stories. These posts should be at the heart of your Instagram marketing strategy because it’ll be much easier to make those sales if you can keep your audience interested organically.
Instagram Ads: If you’re looking to get some cold, hard sales, Instagram Ads are a more direct approach to Instagram marketing than organic content. You can run several types of ads, including image ads, video ads, carousel ads, Story ads, and shoppable posts.